Vinegart / Brand Launch

Branding, Advertising, Copywriting
Challenge
Create and launch a brand of vinegar in the ultra-premium segment.

Solution
Vinegart is positioned as an inherent part of haute cuisine. This is the key ingredient that makes refined meals taste so delicate and exquisite. The secret of Vinegart is the very tender treatment of each and every ingredient in marinades and dressings, which can be compared to SPA-resort treatment only.

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